Spotify encourages this, most notably with its year-end Wrapped and discovery playlists that allow users to compare and share their listening habits. You should definitely factor in the social aspects of this streamer because chances are your giftee’s friends and family will already be using it and have songs and playlists that can only be opened in this app. The gist: Spotify’s popularity is a big selling point, and not just in the “It’s what all the cool kids are using” way.
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